Rally House Named Official Athletics E-Commerce Provider
7/1/2026 8:56:00 AM | General
OXFORD, Ohio – Miami Athletics has announced a strategic partnership with Rally House, designating the retailer as the official athletics e-commerce provider. Under this agreement, Rally House will lead the athletics department's official e-commerce store selling licensed Miami apparel and accessories to fans both in the tri-state area and across the country.
"We're incredibly excited to welcome Rally House as the new Official e-Commerce provider for Miami Athletics," said David Sayler, Miami's Director of Athletics. "This partnership represents a major step forward in how we serve our fans and student-athletes. Rally House brings a proven track record in delivering a first-class online experience, expanded product selection and outstanding customer service. Together, we look forward to making it easier than ever for the Miami community everywhere to show their pride and support of Miami University."
Through this collaboration, Rally House will develop a dedicated Miami merchandise program, featuring branded Miami accessories and gear for online buyers. Fans, alumni, and students will gain access to new products via Rally House's e-commerce platform. The partnership will integrate collaborative marketing campaigns and promotional initiatives timed around key Miami events, championships and school calendars to enhance school pride and engagement.
"Rally House is thrilled to partner with Miami University and its athletics program. Miami is known throughout college sports for its historic tradition, producing iconic names from the Cradle of Coaches such as Bo Schembechler, Ara Parseghian, John Harbaugh, and Sean McVay, as well as former greats like Wayne Embry, Ron Harper, Wally Szczerbiak, and Ben Roethlisberger," said CEO Aaron Liebert. "With strong momentum across Miami Athletics including unprecedented basketball seasons, continued success on the football field, a resurgence in ice hockey, outstanding Olympic sports, and championship-caliber performances across multiple programs; this is an exciting time to be a RedHawks fan. Rally House looks forward to providing Miami supporters with the most outrageous selection of officially licensed merchandise anywhere."
This alliance reinforces Miami's mission to deepen fan connections, elevate brand visibility, and deliver a cohesive on-line merchandise experience.
Rally House
Rally House and Sampler Stores Inc. is a family-owned specialty boutique that offers a large selection of apparel, hats, gifts and home decor representing local NCAA, NFL, MLB, NBA, NHL, and MLS teams in addition to locally inspired apparel, gifts and food. Proudly based in Lenexa, Kansas, Rally House operates 300+ locations across 28 states.
"We're incredibly excited to welcome Rally House as the new Official e-Commerce provider for Miami Athletics," said David Sayler, Miami's Director of Athletics. "This partnership represents a major step forward in how we serve our fans and student-athletes. Rally House brings a proven track record in delivering a first-class online experience, expanded product selection and outstanding customer service. Together, we look forward to making it easier than ever for the Miami community everywhere to show their pride and support of Miami University."
Through this collaboration, Rally House will develop a dedicated Miami merchandise program, featuring branded Miami accessories and gear for online buyers. Fans, alumni, and students will gain access to new products via Rally House's e-commerce platform. The partnership will integrate collaborative marketing campaigns and promotional initiatives timed around key Miami events, championships and school calendars to enhance school pride and engagement.
"Rally House is thrilled to partner with Miami University and its athletics program. Miami is known throughout college sports for its historic tradition, producing iconic names from the Cradle of Coaches such as Bo Schembechler, Ara Parseghian, John Harbaugh, and Sean McVay, as well as former greats like Wayne Embry, Ron Harper, Wally Szczerbiak, and Ben Roethlisberger," said CEO Aaron Liebert. "With strong momentum across Miami Athletics including unprecedented basketball seasons, continued success on the football field, a resurgence in ice hockey, outstanding Olympic sports, and championship-caliber performances across multiple programs; this is an exciting time to be a RedHawks fan. Rally House looks forward to providing Miami supporters with the most outrageous selection of officially licensed merchandise anywhere."
This alliance reinforces Miami's mission to deepen fan connections, elevate brand visibility, and deliver a cohesive on-line merchandise experience.
Rally House
Rally House and Sampler Stores Inc. is a family-owned specialty boutique that offers a large selection of apparel, hats, gifts and home decor representing local NCAA, NFL, MLB, NBA, NHL, and MLS teams in addition to locally inspired apparel, gifts and food. Proudly based in Lenexa, Kansas, Rally House operates 300+ locations across 28 states.
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