Eiche Named General Manager of Miami IMG
9/16/2016 12:00:00 AM | General
Sept. 16, 2016 OXFORD, Ohio – IMG College in conjunction with Miami University Intercollegiate Athletics has named Jason Eiche as the new General Manager of Miami IMG.
Eiche brings over 15 years of external experience from a variety of stops to his new position. Most recently, he served as the Director of Corporate Partnerships for Louisville City FC, a new United Soccer League professional team. Prior to that, he was the Sales and Marketing Manager at ESPN Louisville for four years.
While with Louisville City FC, Eiche contributed to a large spike in revenue that cleared $300,000, along with nearly $700,000 in cash plus trade. He tripled corporate partners from 2015 to 2016. Louisville City also enjoyed the USL’s largest one year increase in revenue, improving to 12th in the league in 2016 after finishing 28th of 29 teams in 2015.
At ESPN Louisville, an ESPN Radio affiliate, he helped the station exceed sales goals from 2011-14 and upped the station’s net revenue past $1 million annually at the time of his departure to Louisville City. He also helped coordinate several partnership events with the station during NCAA Men’s Basketball Tournaments in 2012 and 2015 along with an ESPN College Gameday bus tour stop.
Other stops for Eiche include a three-year stint as the Public Relations Manager for Louisville Regional Airport Authority, three years as a Public Relations Specialist for Walz Tetrick, three more years in the same capacity at Priceweber along with one more year as an Account Executive for Edelman Public Relations.
A Miami University alum, Eiche earned his Bachelor of Arts in Speech Communication in 1999. He and his wife, Molly, have three children: Luke, Lilly and Lola.
Eiche brings over 15 years of external experience from a variety of stops to his new position. Most recently, he served as the Director of Corporate Partnerships for Louisville City FC, a new United Soccer League professional team. Prior to that, he was the Sales and Marketing Manager at ESPN Louisville for four years.
While with Louisville City FC, Eiche contributed to a large spike in revenue that cleared $300,000, along with nearly $700,000 in cash plus trade. He tripled corporate partners from 2015 to 2016. Louisville City also enjoyed the USL’s largest one year increase in revenue, improving to 12th in the league in 2016 after finishing 28th of 29 teams in 2015.
At ESPN Louisville, an ESPN Radio affiliate, he helped the station exceed sales goals from 2011-14 and upped the station’s net revenue past $1 million annually at the time of his departure to Louisville City. He also helped coordinate several partnership events with the station during NCAA Men’s Basketball Tournaments in 2012 and 2015 along with an ESPN College Gameday bus tour stop.
Other stops for Eiche include a three-year stint as the Public Relations Manager for Louisville Regional Airport Authority, three years as a Public Relations Specialist for Walz Tetrick, three more years in the same capacity at Priceweber along with one more year as an Account Executive for Edelman Public Relations.
A Miami University alum, Eiche earned his Bachelor of Arts in Speech Communication in 1999. He and his wife, Molly, have three children: Luke, Lilly and Lola.
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